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January 3 · Issue #221 · View online
It's recruiting brainfood for the week ahead
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Happy New Year Everybody, We did the review of year issue last week, so if you missed it during the holiday period, you can go back and review it here. This week, we are looking forward, with a special issue forecasting on what is in store for us in recruiting & HR in 2021? We’re kicking off with Brainfood Live this Friday with a blockbuster episode - forecasts for 2021 from an ensemble cast of experts from the brainfood community on AI, Employer branding, Recruitment marketing, LinkedIn, DE&I, Sourcing and all the other topics we cover and care about in this newsletter. Don’t miss this one folks - we’re on January 8th, 2pm UTC - register here.
Special thanks this week to: Kevin Green , Eugene van den Hemel, Colin Donnery, Debbie Harrison. Liam Fitzgerald, Marl Uz, Hannah Morgan, Chad Horne, Bas van de Haterd, Steve Jacobs, Bharath C, Amit Kumar and Christian Madsen for taking the time in your holiday break to continue to promote this newsletter. I thank you because you are really providing a way that keeps this newsletter going free for everyone to read. Scores updated on Brainfood Hall of Fame!
Can you help? Share this link recruitingbrainfood.com on a LinkedIn status update and recommend it to your network - that’s it! Cheers. Hung
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Cronofy
Friends - new year, new habits! There is no better time than now to rework your hiring process and help your team be more efficient. Our buddies at Cronofy have launched an enterprise-ready interview scheduling tool, which works using real-time availability to improve the candidate experience and speed up time to hire. Save hundreds of recruiter hours using Cronofy - check out the free trial and get more information here. SPONSORS
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Untangling the HR Tech Market 2021
This is the sort of deck which confirms Josh Bersin as the premier commentator of HR transformation in the enterprise. If Mary Meeker did HR, it would basically look like this. This is as much about scope as about accuracy - really is a must read for everyone. Download it here. H/T brainfooder Pedro Oliveira for the share ECONOMY
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Outrageous Predictions 2021
The headlines are more outrageous than the body of these predictions, which - whilst being far out - are not surreal. Great reading to kick off the year, especially if you care about macro trends that have cascade effects on the work we do in recruiting & HR. Interactive website here, downloadable PDF here
ECONOMY
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7 Ways HR Will Look Different in 2021
Optimistic notes for 2021 from one of the big inspirations for our community last year, brainfooder Lars Schmidt. Have a read of these 7 points here, and make sure to contrast with Dr J’s more pessimistic look further below. Also watch out for Lars’ fireside chat series - looks like a fantastic virtue tour to follow this year. RECRUITMENT OPERATIONS
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The Brexit Deal
Outstanding thread on the impact of the UK/EU Trade and Cooperation Agreement (TCA). You can read the full text here (which amusingly and alarmingly makes reference to long defunct technology services like Netscape and Mozilla Mail in what seems to be a case of legal copy pasting), and maybe also follow George Riddell, whose amazingly useful thread this is. Brainfooder Neil Carberry of the Recruitment & Employers Confederation, makes this industry specific observation. ECONOMY
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Andy Foote's LinkedIn Predictions for 2021
There’s a reason why Andy Foote is my favourite LinkedIn commentator - he somehow makes it fun to read about LinkedIn. This 11 pager for what LinkedIn are going to do in the next 12 months is well researched, potentially significant speculation. Have a read. Btw: Andy is joining Brainfood Live as special guest on the 29th January to talk Linkedin, so make sure to register. CONTENT MARKETING
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Surprising Talent Management Predictions For 2021
Dr. John Sullivan is not as prolific as he once was, but when he does produce commentary it is always worth paying attention to. This short prediction piece starts off with a firework, HR’s paternalistic overreach. Definitely brainfood for us - have a read. H/T to brainfooder Martin Poole for the share RECRUITMENT OPERATIONS
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Hootsuite Social Trends 2021
Must read annual report from Hootsuite, particularly relevant for those of use who work in employers who have strong consumer facing brands. The focus on customer acquisition is the obvious marketing priority for 2021, but attribution - as ever - is going to be a persistent challenge. Unsurprising main message? Multi-channel, omni-channel - and listen to the audience. EMPLOYER BRANDING
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Developer Happiness Index 2021
An aggregation of a number of reports and data sets on developer sentiment - specifically how happy they are, whose countries developers are most (un)happy and what might make them this way. Fascinating….and I suspect useful for ambitious employers looking for source sites for global tech recruiting campaigns. Have a read here. TALENT INTELLIGENCE
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Do You Love Me?
…. would be rather weird if you did, but this is not about you and I it’s about a Boston Dynamics robots dancing a New Year celebration to The Contours 1962 hit. The motor control is amazing, especially if you compare to 10 years ago. The robot workforce is here. WORKFORCE AUTOMATION
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20 Big Ideas that will shape the world in 2021
Excellent piece of crowdsourcing from LinkedIn: some interesting projections: travel industry going subscription route, conversion of commercial to residential real estate, the arrival of the 3-2-2 working week. Have a read here
PS: great to see local hoteliers Citizen M and Hoxton mention in this - would prob subscribe to a use anywhere anytime service. FUTURE OF WORK
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Five Trends for the 2020s
Going to complete the brainfood segment with some longer term projections; this essay from David Mattin is well worth a read, especially on the idea of businesses being ‘public goods’ and embracing uber transparency as default. It’s great marketing folks, maybe the only one that can regain trust. Have a read
FUTURE OF WORK
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Brainfood Hall of Fame
Community talent directory here - explore it if you want to find other brainfooders for work, collaboration, side projects or anything else. Looking for work? Advertise your availability - per hour per week - for free, here
The foodhall of fame is a repurposed public ‘thank you’ to community contributors which we have now repurposed into a Craigslist for Recruiters. Sign up and set your bandwidth for new work for the week ahead
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Big List of Women Speakers
What’s on in 2021? No idea is the only answer, so that big list is not being updated until event organisers have some confidence to start putting on stuff again. So online only, and which case I thought it would be a good moment to reshare the updated Big List of Women Speakers. Go here first if you are running a webinar, online event or panel of any type.
Note: Women members of the brainfood - if you’re not on this list and want to be, add yourself to the bottom of the list and I’ll merge in
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Big List of Podcasts to Listen to in 2021
I have spent time to refresh it, remove pods which I know I now defunct, and add those which are new and starting out. Check out the list here - if run a recruiting / HR related podcast and want it in this spreadsheet, access it here and add it to be bottom
PODCAST
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The News You Missed in 2020, From Every Country in the World
Wendover Productions produce infrequent but high quality videos, mainly on history and geopolitics, These two end of the year review videos are excellent, because they talk about everything that happened that wasn’t about Covid-19. Part 1 and Part 2 - probably the last review of the year piece you’re going to want to ingest. VIDEO
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How to Vaccinate the World
The light at the end of the Covid tunnel is the successful trials of multiple vaccines which are now being rolled out to the global population. The key adjective is global - nobody is safe until everybody is safe. Bill Gates on a BBC podcast on the logistical challenge of doing it - 30 minutes good listen. PODCAST
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2021 Predictions
Confession: I haven’t had time to listen to this yet, but seeing as it is Chad and Cheese - with special guest brainfooder Tim Sackett - you should know what to expect. Forecast for 2021 folks - have a listen here. PODCAST
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I’m still in London folks, getting obsessed by Beat Saber in VR. My excuse is that it’s a workout and a good way to get fit indoors during lockdown but the thought has occurred to me that maybe I just like dancing to K-Pop whilst pretending to be Darth Vader. A problem? Have a great week everybody. Hung
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